August 19, 2021 Case Studies

CASE STUDY: Wine & Spirits Advertiser

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A Wine & Spirits Advertiser wanted to drive foot traffic amongst adults 25+ and alcohol enthusiasts during a Holiday shopping season using Gamut TOTAL OTT advertising. Gamut planned and executed a highly effective OTT campaign running across premium, brand-safe inventory and engaged with Placed powered by Foursquare to measure in-store visitation and overall campaign effectiveness. ⠀⠀⠀

It turns out, new customers* were 23% more likely to visit a retail location as a result of Gamut’s OTT Campaign! Over 136k new customer visits were measured as a result of the OTT campaign.​ Drive foot traffic for your brand with Gamut TOTAL, the Leader in Local OTT!

Contact us to learn more about how Gamut can help drive foot traffic for your brand!⠀

 

*New customers are those who had not visited the retailer in the last 12 months

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