CASE STUDY: Retail Advertiser
A Retail Advertiser wanted to drive foot traffic amongst Homeowners 25-54 with plans to remodel in the next year during a big sale event using Gamut TOTAL OTT advertising. Gamut planned and executed a highly effective OTT campaign running across premium, brand-safe inventory and engaged Placed powered by Foursquare to measure the foot traffic and overall campaign effectiveness.
It turns out, Gamut’s OTT campaign drove over 10K incremental store visits at a 15% lift for this advertiser! More than half of the viewers exposed to the OTT ad visited the advertiser’s store within the first two weeks. Drive foot traffic for your brand with Gamut TOTAL, the Leader in Local OTT!
Contact us to learn more about how Gamut can help drive foot traffic for your brand!⠀