We help agencies cut through the clutter and get down to what matters most: managing their brands.
Gamut streamlines the media planning and buying process for agencies by aligning research, inventory, and execution into a single Smart Service℠ offering.
Our team builds actionable insights into every aspect of the digital campaign. At Gamut, we work with clients to understand each campaign’s objectives in order to align their needs with today’s best execution options. Centralizing the execution of manual IO’s and programmatic, removes the complexity of multi-vendor fulfillment and allows for real-time optimization between both platforms.
With our Smart Service, we will guide you from beginning-to-end.
Gamut works with you to find the right audience, digital media mix, and platforms to drive peak performance. Smart Service means real, human, committed-to-your-goals service that streamlines the planning, targeting, and execution process. Smart means we deliver the right digital solution for any challenge — from off-the-shelf to custom — across all platforms.
Actionable insight into every aspect of your digital campaign.
We target and engage your target audiences through expertly applied consumer intelligence. Exploring in-depth consumer behaviors and attitudes, empowers us to provide a more vivid and complete understanding of how consumers think and what they do in a multichannel, multicultural world. Gamut utilizes a wide-array of data and business intelligence tools including Experian, Comscore, Rhiza, MOAT, Theorem Analytics, and Civic Science to provide a robust and advanced understanding of how consumers think and how they behave in a multi-screen environment at a local, regional, or national scale.
Before the campaign begins, we provide:
We provide access to targeted audiences across all platforms at scale.
We define the most effective platform, ad type, and creative allocation to drive user engagement for each campaign.
Gamut’s overarching support mechanism built on Human Understanding and Advanced Technology.
Gamut’s team is ready to help you reach your target audience at the scale you need — locally, regionally, or nationally.
VP Product and Digital Strategy